Jacquelyn Van Tuyl helps law firms find and fix the gaps between AI search, Google Ads, intake, follow-up, KPI tracking, and signed clients so marketing dollars become clearer, better-tracked growth.
She also supports medical practices and high-trust service businesses that want to improve AI visibility, lead quality, booked consults, patient/client acquisition, and operational follow-through.
Trial Attorney · Serial Entrepreneur · Business Coach & Consultant · Fractional CEO/COO to 100+ Law Firms · Startup to 9+ Figure Client Exit
Choose Your Growth Path
Start where you are. Whether you need clarity first, a solid plan, or ongoing support, here's how I can help.
LAW FIRM AI VISIBILITY & LEAD QUALITY AUDIT
For law firms that want to know where visibility, marketing, intake, and tracking are breaking down.
We review your website, Google Business Profile, AI visibility, practice-area pages, Google Ads structure, intake process, follow-up, lead quality tracking, consultation tracking, signed-client tracking, and KPIs.
Best for: Firms that are spending money on marketing but do not have clear visibility into which leads become real clients.
90-Day Law Firm Growth Systems Sprint
After the audit, we turn the findings into action.
This sprint helps your firm improve the systems that turn visibility into signed clients, including intake, follow-up, KPI dashboards, lead quality tracking, service-page clarity, AI visibility content, Google Ads conversion feedback, and team accountability.
Best for: Firms that know they have growth gaps and want help implementing the fixes.
Fractional Growth Advisor for Law Firms
Ongoing advisory support for firms that want a strategic partner reviewing marketing, intake, lead quality, KPIs, operations, follow-up, and growth systems.
This is not generic coaching. It is focused advisory for firms that want better visibility into what is producing qualified consults, signed clients, and measurable growth.
Best for: Firms spending consistently on marketing and needing a senior advisor to help connect marketing activity to business outcomes.
ALSO AVAILABLE
WHITE-LABEL PARTNER AUDITS
For legal marketing agencies, PPC consultants, SEO providers, and website developers who want to offer law firm clients a deeper AI visibility, lead quality, intake, and KPI audit without building the strategy layer in-house.
That is not for law firms directly. It is for partners who serve law firms.
MEDICAL PRACTICE CONSULTING
For medical practices, med spas, cosmetic practices, dental practices, wellness clinics, and boutique healthcare businesses that want to improve visibility, patient acquisition, intake, follow-up, and KPI tracking.
This work reviews the full path from visibility to booked patient: AI search presence, Google Business Profile, website clarity, service pages, reviews, patient inquiries, intake scripts, follow-up speed, booked consults, show rates, and operational handoffs.
Jacquelyn brings medical-practice experience from both the operational, marketing, and legal sides, including service as a surgical practice administrator through sale and owner exit, and legal work involving hospitals, healthcare systems, clinics, and physicians.
Meet Jacquelyn
Trial Attorney, Business Coach & Growth Consultant for Law Firms and High-Trust Service Businesses
Jacquelyn Van Tuyl helps law firms, medical practices, and service-based businesses find the gaps between visibility and actual growth. With a background as a trial attorney, serial entrepreneur, business coach, and fractional COO/CEO advisor, Jacquelyn brings a practical, evidence-based lens to business growth. She looks at what many marketing campaigns miss: intake quality, follow-up speed, lead tracking, KPI visibility, team execution, and whether marketing activity is actually turning into clients.
Her work helps law firms and high-trust service businesses become easier for Google, AI tools, and potential clients to understand, while also strengthening the systems that turn visibility into qualified consults, signed clients, booked patients, and measurable growth.
Jacquelyn brings medical-practice experience from both the operational and legal sides.
She has served as a practice administrator for a surgical practice through sale and owner exit, and her legal career included representing hospitals, healthcare systems, and physicians in employment, negligence, and malpractice-related matters. Today, she uses that background to help medical practices strengthen visibility, patient acquisition, intake, follow-up, KPIs, team systems, and operational growth.
To learn more about my background and approach visit my About page
THE LATEST
From The Growth Systems Journal
Google Ads Is Changing: What Law Firms and Service Businesses Need to Know About AI
Google Ads is Changing fast. 1. Google is making its Ad Platform a new Generative Experience For years, many businesses thought of ...
How AI Chooses Which Businesses to Recommend
Digital discovery is forever changed. People are no longer only searching the old way. They are not always typing a keyword ...